Pesewa ONE’s Global Affiliate Program for Africa

Introduction

GAP for Africa is a comprehensive initiative designed to build the basic ecosystem and infrastructure necessary to develop 1 million viable, scalable, and enduring African businesses. Below we outline the strategic goals, target stakeholders, implementation plan, and budget breakdown to achieve these objectives.

Headline Goals

  1. Create a Pan-African Multi-Step Shares Market for Startups and Small Businesses in partnership with a global exchange
    • Objective: Establish the Africa Diaspora SME Growth Market to facilitate capital access and growth opportunities for African startups and small businesses.
    • Activities:
      • Develop the regulatory framework and governance structure.
      • Design and launch the trading platform.
      • Conduct outreach and education campaigns to attract participants.
  2. Collaborate with 100 Universities to Create African Business Ecosystem Programs
    • Objective: Develop scholarship programs for young African entrepreneurs to foster the creation of 1 million viable, scalable, and enduring businesses.
    • Activities:
      • Form partnerships with 100 universities across the world.
      • Develop entrepreneurial curricula and programs.
      • Establish scholarship funds and selection criteria.
  3. Employment Initiative for Young Africans
    • Objective: Support the employment of 100,000 young Africans in startups and small businesses across 10 African countries by providing employment benefits.
    • Activities:
      • Create a job placement platform for African small businesses.
      • Develop requisite training and development programs.
      • Partner with businesses to identify employment benefits that can be sponsored to help recruitment and job satisfaction.
  4. Support for a QR and Ecommerce Network Platform
    • Objective: Develop and grow an ecommerce platform offering free delivery, subsidized basic products, ‘buy now, pay later’ schemes, and cashback deals to support African businesses.
    • Activities:
      • Design and launch the ecommerce platform.
      • Establish partnerships with logistics and product suppliers.
      • Implement financial schemes and cashback programs.
  5. Subsidized Industrial Products & Services Market
    • Objective: Create a market to provide subsidized industrial products and services to 1 million businesses under the program.
    • Activities:
      • Develop a procurement and distribution system.
      • Partner with industrial product manufacturers and service providers.
      • Manage subsidy programs.
  6. Government and Partner Collaboration
    • Objective: Work with governments and partners in 10 African countries to develop support programs aimed at creating 100,000 viable, scalable, and enduring businesses in each country.
    • Activities:
      • Develop targeted support programs.
      • Facilitate policy development and implementation.
      • Conduct workshops and engagement sessions with stakeholders.

Target Stakeholders

  • Universities: 100 universities across the world to integrate entrepreneurial programs and scholarships for African entrepreneurs.
  • Venture Capital Firms: Engage firms to pledge funds to invest in African startups and small businesses on the Africa Diaspora SME Growth Market.
  • Grant and Aid Organizations: Secure funding and support from international grant and aid organizations for the various programs.
  • Major Consumer Manufacturing Companies: Collaborate to provide subsidized products and support.
  • Major Industrial Products Manufacturing Companies: Partner to supply industrial products at subsidized rates.
  • Major Services Companies: Partner to provide services at subsidized rates.
  • Major Global Stock Exchanges: Create linkages to facilitate investment in African businesses.
  • Governments: Work with governments to develop policies and programs that support business growth.
  • Multilateral Institutions: Partner to provide financial and technical support.
  • Groups & Associations: Engage various groups and associations to support the program’s goals.
  • Diaspora: Engage the African Diaspora to contribute to the development of businesses in Africa.